Whoops: Mount Nelson hotel advert misses the mark as tweeps drag marketing team

Tweeps say the latest promotion by the hotel gives it another meaning altogether. Image: Mount Nelson Hotel website screengrab.

Tweeps say the latest promotion by the hotel gives it another meaning altogether. Image: Mount Nelson Hotel website screengrab.

Published Aug 17, 2022

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The Cape Town-based Mount Nelson Hotel might have missed the mark with its latest marketing campaign, and tweeps in South Africa have not let it go unnoticed.

Twitter time lines were flooded with memes about the misplaced punctuation that changes the meaning of the hotel’s promotion, meant to boost the business.

In the advertising imagery, a slogan for the hotel states “Let’s MOUNT NELSON Together”.

Take a look at what some tweeps had to say about the unfortunate wording of the advert below:

Tweeps say the latest promotion by the hotel gives it another meaning altogether. Image: Mount Nelson Hotel website screengrab.

BUSINESS REPORT